Why Leading Eyeglass Brands Prefer Custom Eyewear Manufacturers?

Customer satisfaction is the number one priority for all eyewear retail brands. They spend all their resources on eyewear designing and manufacturing using the latest technology and highest production standards to ensure the best quality of glasses.  Even after doing all this, customers might go back dejected from your store. They may like a frame design, but can’t find it in their preferred color. Or they may have bought a pair of glasses, but it keeps slipping from their noses. Providing custom eyewear products is the best option for such clients. It allows them to order an eyeglass that suits their personal taste and exclusively fits their individual face shape and angle.  

Over the years, eyeglasses and sunglasses have become a major fashion statement. And leading eyewear brands have always tried to push the envelope with their unique and stylish products. One key development in this area is the 3D printing technology used to produce custom-made glasses. It allows custom eyewear manufacturers to combine their manufacturing expertise with 3D modeling techniques to create glasses that are specifically made-to-measure for the wearer.  

Below, we look at the many advantages of 3D-printed custom eyewear products.  

Aesthetics

Every manufacturing unit has some limitations, which may sometimes restrict the scope of product design. With 3D printing technology, no design is impossible to achieve. With custom eyewear, you can choose the most innovative glass frames with textured surfaces, personal engravings, or integrated lattices. Techniques like injection molding allow manufacturers to produce innovative and fluid shapes that would be otherwise too expensive or impossible with conventional eyewear manufacturing methods. 

Innovation 

The eyewear designing and manufacturing process is guided by the functionality of the frames. With the freedom offered by 3D printing technology, manufacturers can produce modular designs to suit the needs of their customer base. It gives them the opportunity to experiment with new and innovative product designs. From interchangeable lenses to integrated smart electronics, customized eyewear frames have no limits when it comes to meeting customer demands. 

Profitability

Some of the biggest eyewear brands often face losses due to several of their products remaining unsold. Manufacturers too suffer losses if there is no demand and the retailers don’t buy new stock from them. With custom eyewear products, there is no such fear. Since these glasses are made-to-measure, the product is ordered by the client first. And only after the order is confirmed, the manufacturing process begins. Hence, every product that is manufactured is already purchased. This guarantees profits for both the manufacturer and retailer. There is zero risk. 

Positioning 

The 3D printing technology gives complete freedom to manufacturers and retailers to come up with truly creative eyewear designs. They can listen to the market demands and offer customized solutions for the consumer. This gives eyewear brands a special standing in the market. It adds value to their brand offering and carves out a niche position for them. Custom eyewear products are still a novelty in the market, and hence, brands that offer this solution are perceived as high-end by the consumers. 

Conclusion 

Eyewear retailers who want to enter the market of customized eyeglasses, first need to find some credible and reputable custom eyewear manufacturers to get in business with. Techno Design Optical Factory is an established manufacturing company with several clients worldwide.